Blog overview
Here you will find our selection of blogs
Read our numerous articles and immerse yourself in the world of fashion. Whether stories and anecdotes, the latest trends, our sustainability posts in the Princess Goes Conscious section or fascinating facts and figures on fashion.
Facts and dictionaries
Silk in Summer: Why the Most Luxurious Fabric Is Also the Smartest
Silk in summer – too delicate, too warm, sticks too much? All misconceptions. We explain why silk is the smartest choice in hot weather, show...
Packing Your Travel Wardrobe: Your Princess Guide to the Perfect Summer Suitcase
Your suitcase is full – and yet you feel like you have nothing to wear. The problem isn't too little clothing, but a lack of...
Understanding cashmere properly – quality, care and what really matters
Discover what truly makes high-quality cashmere special. Learn how to recognize cashmere quality, how to properly care for your cashmere sweaters, and why good cashmere...
Knitwear with a denim look – all about our stone-wash finish
Knitwear with a denim feel: Our stone-wash finish gives select spring styles a casual, slightly faded look and a pleasantly soft feel. Perfect for the...
Trends
Aperitivo like in Italy: The 5 classic drinks you need to know
The aperitivo is not a drink – it's a culture. We introduce you to the 5 great classics of the Italian aperitivo: with history, recipes,...
Wearing a silk scarf: 7 ways that really work
The silk scarf is the most versatile accessory in your wardrobe – and yet the most underestimated. Headband, neck scarf, belt, bag detail, headscarf, top,...
The Perfect Aperitivo Outfit: How to Dress for the Best Moment of the Day
An aperitivo is not a drink – it's an attitude. And like every moment that truly counts, it deserves the right outfit. We'll show you...
Wearing Leopard Print: 6 Looks That Really Work
Leopard print isn't a trend – it's a classic. And like all classics, it demands to be worn correctly. Whether it's pure leopard, paired with...
Princess Goes Conscious
Princess Goes Hollywood detergent
Sustainable care for delicate fabrics! Discover the environmentally friendly detergent line from Princess Goes Hollywood - ideal for cashmere, wool, silk and cotton. With natural...
Linen as a summer fabric - that's what makes it so popular
Linen - a musty eco-fabric? Not anymore! More and more trendy luxury fashion houses like Jacquemus or Dior are relying on the summery flax fabric...
Bargain hunting - tips for sustainable sale shopping
The end of the year is bargain season . Whether on the Internet or in stores, the four capital letters SALE flash at us everywhere....
In close contact - these are the most popular sustainable textiles
More fashion manufacturers than ever are advertising sustainably produced clothing , because the topic of sustainability is a trend in the fashion industry and is...
Stories
Girlfriend's Guide Rome: Dolce Vita, Aperitivo, and the Best Secret Tips
A girls' weekend in Rome – and a proper one at that. Rahel, Lead B2B Marketing & Office at Princess, experienced the Eternal City the...
Sardinien, wie es kaum einer kennt – Reisetipps für den wilden Norden
Türkisblaues Meer, wilde Granitfelsen und Restaurants, die man nur findet, wenn man weiss, wo man suchen muss – der Norden Sardiniens ist das schönste Geheimnis...
Mediterranean table decor: How to bring Positano vibes to your garden
Zitronengelb, Kristallgläser, frische Blumen – und ein Abend, den niemand so schnell vergisst. Wir zeigen dir, worauf es bei der perfekten Sommertisch-Deko wirklich ankommt.
International T-Shirt Day: Our favorite basic celebrates its birthday!
There are items of clothing that come and go - and then there is the T-shirt. It is the undisputed star among basics and has...