Trends
Peanuts 75th Anniversary – Limited Edition Drop 1 “Sporty College”
Peanuts x Princess Goes Hollywood – Drop 1: Sporty College Baseball vibes, denim highlights, and plenty of Snoopy charm: Princess Goes Hollywood is launching an...
Bella Dahl at Princess Goes Hollywood: Timeless basics from Los Angeles
Soft on you, softer on the planet – that's the promise of Bella Dahl, the Californian cult brand for modern living. Now at Princess Goes...
Okkia Sunglasses – what you should know before buying a pair
Okkia sunglasses at Princess Goes Hollywood: Italian eyewear design meets Hollywood glam – unisex, stylish, and perfect for your summer look. Which shape suits you?...
Marine look: This fashion trend is HUGE right now – and you absolutely need these pieces!
The trend you can't miss! Marine style is back – more modern, fresher, and more versatile than ever! Inspired by classic sailor looks, this fashion...
The denim jacket – Why this classic belongs in every wardrobe
The denim jacket is a timeless classic that no closet should be without. Versatile in its combinations – from casual to elegant to rock and...
Hats off! Celebrate National Hat Day with us and get the best styling ideas
Imagine if there was a day dedicated to your favorite accessories - hats! That's exactly what National Hat Day is. Every year on January 15th,...
Halloween, but stylish: The best looks and tips for your fashion appearance
Halloween doesn't just bring spooky things and sweets, but also the most exciting opportunity to live out your fashion sense! This magical night is no...
Country chic with style: How to style the heritage trend this fall
The heritage trend is an absolute must-have for fashion-conscious women this autumn. Be inspired by the timeless elegance of the country house style, which combines...
Leo Love - Why the Leo Print is the Most Popular Animal Print
The Leo print , also known as leopard print, has always established itself as one of the most sought-after animal prints and continues to captivate...
Stories
Girlfriend's Guide Rome: Dolce Vita, Aperitivo, and the Best Secret Tips
A girls' weekend in Rome – and a proper one at that. Rahel, Lead B2B Marketing & Office at Princess, experienced the Eternal City the...
Sardinia, as few know it – Travel tips for the wild north
Turquoise waters, wild granite rocks, and restaurants you'll only find if you know where to look – Northern Sardinia is the island's most beautiful secret.
Mediterranean table decor: How to bring Positano vibes to your garden
Lemon yellow, crystal glasses, fresh flowers – and an evening no one will soon forget. We show you what really matters for the perfect summer...
International T-Shirt Day: Our favorite basic celebrates its birthday!
There are items of clothing that come and go - and then there is the T-shirt. It is the undisputed star among basics and has...